Blogging

If you’re planning your blog before you start it, you’re already ahead of where I was for years. I used to just start. Pick a topic on a whim, start writing, hope it went somewhere. It never did. A blog with no plan is a headless chicken: it runs hard and goes nowhere. You’re not […]

Ask what a blog costs and the real worry usually isn’t money, it’s waste: what if I pay for hosting and a domain, sink in months of work, and it goes nowhere? Fair fear. So, straight answer: starting a blog is genuinely cheap. The “you need $500 to start” figures are almost always written by […]

For years, my blogs were a mess. Not a mess in the sense that the writing was bad. A mess in the sense that nothing connected. I’d publish a post about one thing, then another post about something entirely different, then something else. Whatever felt interesting that week. Whatever I felt like writing. Nothing ranked. […]

Every morning, before the day starts, I work on my blogs. Weekends included. Then I go to my 9-5 job. I don’t call my blogs a side hustle. In my head it’s a business, a full-time job I just haven’t quit my other job for yet. The blog hasn’t hit the number it needs to […]

My blogging journey started on Blogger back in 2013. I built a scrappy little blog to sell ClickBank affiliate products, wrote about what I knew, researched the gaps as I went, and one day it happened: my first sale. Around $110, from a guide called LinkedInfluence by Lewis Howes. Before that I’d even cashed my first-ever check […]

When I launched The Owl Logic, the niche was almost embarrassingly specific: n8n tutorials. Not automation broadly. Not no-code tools. Not “AI productivity.” Just one workflow builder that most people had never heard of. That specificity felt like a limitation. It wasn’t. The site found its footing. And while I was deep in building automations […]

When I was working out what The Owl Logic would be about, I didn’t start from a list. No spreadsheet of profitable niches. No trending-topics rabbit hole. I started from the other direction, what had I actually spent the last 15+ years doing online? Writing contents with grammarly, building mini-tools for businesses, marketing, and the […]

When I launched my blog, the early weeks were super quiet – exactly the way everyone warns you they’ll be. And the traffic that did trickle in early? It didn’t come from Google. It came from going out and getting it myself. That’s year one. Not a launch that takes off. A slow ramp that […]

When I started The Owl Logic, I almost hid. I wasn’t a famous expert. Nobody knew who I was. And there I was, about to put my name on advice and publish it where anyone could read it and judge it. The thought was super-loud: who am I to be telling people anything? For a […]

I’ve been venturing around the internet for over fifteen years. In that time I picked up experience across several different but connected things such as automation, productivity, the tools I build with, writing. On paper those look like separate niches. In practice they’re all the same thread: one person’s way of thinking about building things […]

I failed at blogging for years. Not once or twice like 10+ blogs, launched with some version of enthusiasm, pushed for a few weeks or a few months, watched nothing happen, walked away. I’d done it so many times I’d basically forgotten what a blog was even for. It became a thing I started and […]

When I was figuring out what The Owl Logic would be, I kept running into the same question, what is this blog, exactly? It covers n8n automation. But also productivity. Obsidian. Solo building. Digital tools. The occasional thing I’m genuinely curious about and want to understand better by writing about it. That doesn’t sound like […]

I’ve been around blogging for over a decade. I’ve watched it go through every “death” cycle imaginable, social media was supposed to kill it, YouTube was supposed to kill it, podcasts were supposed to kill it. None of them did. Now AI. Then I stopped blogging myself. Not because I thought it was dead. Just […]

I’ve written blog intros two ways. The first is experience-led, I open with something that actually happened to me. A specific failure, a moment something clicked, a result I didn’t expect. The second is the generic approach: set the context, state the problem, promise what the article covers. Clean, functional, does the job. I know […]

When I started writing posts for The Owl Logic, my intention wasn’t to rank. It was to write something a reader could trust. I’d been through the other version of blogging – padding posts to hit word counts, adding sections because competitors had them, writing introductions that sounded like every other introduction in the niche. […]